Publicis Sapient

Transparently, most B2B puts the B in boring. ​But not Publicis Sapient. 

I joined the internal marketing team working brand side to shape our brand perception, grow our reputation and business, and support our copywriting team. 

Since joining, I've supported our brand refresh, created multiple new high-traffic landing pages, concepted brand activations, and supported campaigns that really matter.

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My favorite being Forgiving Johnny: a Clio-Award-winning documentary, telling the story of Johnny Reyes and how his journey through the justice system was changed forever by modernization. You can tell a lot about a country by how it treats its most vulnerable people, and Publicis Sapient believes that every problem is a human problem worth a smart solution. ​

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Role: Lead Social Copy with the savvy Phil Greaux and Danielle Dailey

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Art Direction + Design: by the wonderful Cindy Hasimi, Ariel Rosso, and Mercy Tabares