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JÄgerMeister
During the pandemic our bartenders, performers, and all in the nightlife scene were hit hard. Our communities were suffering and we refused to sit idly by.
To answer their calls for help, Jägermeister teamed up with the National Independent Venue Association (NIVA), asking people to help ‘Save Our Stages’.
My team at Night After Night profiled performers, put a few calls out to some famous faces (hi Post Malone!!) and launched a 360° social campaign to support the community that always supported us.
Role: Lead Social Copy
Creative Direction by the badass Bex Lysen
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